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Portia Lyons
Affiliate & Partnerships Manager,
musicMagpie
I’m the Affiliates & Partnerships Manager at musicMagpie, with 7+ years’ experience in affiliate marketing. I’ve worked both brand and partner-side across industries including fashion and, more recently, refurbished tech, with experience spanning global markets. This has given me a good understanding of the channel and what makes a successful partnership.
Working within a small, collaborative team at musicMagpie has also shown me the value of looking beyond the affiliate channel and understanding how partnerships can complement the wider marketing mix. I’m particularly interested in how strong partnerships can support wider business growth.
Working within a small, collaborative team at musicMagpie has also shown me the value of looking beyond the affiliate channel and understanding how partnerships can complement the wider marketing mix. I’m particularly interested in how strong partnerships can support wider business growth.
Sessions
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Built in the North: How Regional Brands Are Scaling Partnerships10-Sep-2026CJ Main Stage
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